Event

1.1 Event Overview CCI FRANCE CHINE is glad to announce its next conference on Smarter B2B Marketing with Generative AI. This time, let’s dive into a topic that is reshaping how marketing teams work: AI for B2B Marketing. Join us for a conference on how generative AI can support day-to-day marketing — from building a reliable brand context and understanding your audience through personas and journey stages, to evaluating and creating content more efficiently. Whether you are a marketing professional already using AI tools or simply curious about where to start, this session offers clear insights and practical perspectives you can apply right away.

1.1 Course Description Full‑day intensive workshop combining AI Fundamentals & Mastery. Designed for established enterprises, knowledge workers, and IT managers. Over 5,800 leaders from 210+ companies have completed System in Motion’s top‑rated AI programs (89% satisfaction). Transform how your organisation leverages Artificial Intelligence – from strategic foundations to advanced AI architecture.

1.1 Workshop Insight AI is no longer a future trend — it is rapidly becoming a core workplace capability. Yet many professionals and entrepreneurs remain unsure how to move from experimentation to real, structured productivity gains. This workshop is designed to bridge that gap.

1.1 Course Description Move beyond basic chatbot queries and into the realm of strategic reasoning. This dense, high-value workshop is engineered for established companies ready to automate complex tasks, enhance decision-making, and unlock the true intellectual capital of their organization. This is where knowledge workers become AI-powered power users.

1.1 Course Description The promise of AI for data analysis is immense, but the reality for many established businesses is frustration: token limits, inaccurate numbers, and “hallucinated” insights. This is the cost of naïve AI use.

1.1 Course Description This specialized 3-hour training, developed in partnership between commConsult and System in Motion, is designed to revolutionize your Marketing operations. Through continuous practical exercises, you’ll learn how to leverage Generative AI to optimize key processes—from product content creation to personalized customer journeys. This course builds on the prompting techniques from AI Fundamentals training, combining decades of eCommerce expertise with cutting-edge AI strategies.